FTC-PR-240222-1 (Feb. 22, 2024) FTC Order Will Ban Avast from Selling Browsing Data for Advertising Purposes, Require It to Pay $16.5 Million Over Charges the Firm Sold Browsing Data After Claiming Its Products Would Block Online Tracking – FTC says despite its promises to protect consumers from online tracking, Avast sold consumers’ browsing data to […]
Selling User Browsing Data without their knowledge involves collecting information about individuals’ online activities, such as websites visited, search queries, and purchase behavior, often through tracking technologies like cookies or tracking pixels. This data is then aggregated and sold to third parties, such as advertisers or data brokers, who use it to target users with personalized ads or analyze consumer trends. This practice raises significant privacy concerns, as users are often unaware of the extent to which their personal information is being collected and exploited, and they lack control over how it is used or shared.